74% of people use social media when making a purchasing decision.
Make their decision easy with a stellar social media presence.
From organic posts to targeted ads,
we manage the complete universe of your social media
on Social Media
Create organic and interesting content and post it across your social media channels
Seamlessly manage branded content across multiple channels in different formats
Connect with new customers, reach new demographics and retarget your website visitors
Get in-depth insights on your social media performance and run analytics for better results
Instagram helps brands connect with an enormous audience, increase brand awareness, and boost sales
It can be especially effective for brands that put focus on politics, blue-collar industries, the media industry, and B2B
Offers a variety of highly targeted paid advertisements and organic posts. Brands reach a massive audience
Businesses can advertise on Snapchat with traditional ads, branded filters and trending lenses or geotags
Networking with potential clients and marketing to them through LinkedIn will increase the opportunity to make sales
Importing and uploading video content has never been easier, which makes it seamless to integrate into any marketing
Why should your business choose Marcadors?
Social media may have become what it was set out to be. People are longing for ways to make a connection.
There is a captive audience online at this very moment, waiting on your brand to do just that.
Demographics: Facebook offers access to several different demographics, from seniors and youth to men and women. 2.936 billion people use Facebook multiple times a day, which lets you connect with varying segments of your target audience.
Uses: From a social media management perspective, Facebook is useful for building relationships with existing and future customers. It can also help build brand loyalty, which can encourage future purchases.
Perks: A massive perk about Facebook is that it features a wide variety of ads and content formats, from photos to videos to text.
Even better, for more than 40% of business-to-business (B2B) marketers, it’s led to new clients.
Demographics: LinkedIn is a popular platform among college graduates — more than half use the network. Even better, 90% of LinkedIn users are also on Facebook, which is helpful if your strategy focuses on both platforms.
Uses: Like Twitter, LinkedIn is useful for sharing news-related materials, such as company announcements or industry-specific news. It can also assist in developing relationships with other companies, plus building your reputation via content marketing.
Perks: LinkedIn offers a few benefits for businesses, especially B2B operations. For B2B leads from social media, 80% come from LinkedIn. That’s why more than 60% of marketers find it’s the most effective platform for their business.
Demographics: Instagram is a prime platform for connecting with users between the ages of 18 to 29, as well as 30 to 49. Over 70% of Americans between 18 to 29 use Instagram — for users between 30 to 49, the number is nearly 50%.
Uses: Like Facebook, Instagram is useful for establishing a relationship with consumers, as well as engaging them. Depending on your industry, you can also use Instagram to generate new leads. That’s why retail, entertainment, and beauty businesses often use the platform.
Perks: A benefit of Instagram is that users love to use the platform. That’s why nearly 60% check in multiple times a day, which increases the chances that users will not only see your posts but also interact with them.
Demographics: Less than 25% of U.S. adults use Twitter, but the social media platform provides competitive access to users between the ages of 18 to 29 — more than 40% of Twitter users are from this age group. They’re also more likely to be active on the platform multiple times a day.
Uses: Unlike Facebook, Twitter focuses more on news. It also emphasizes two-way conversations between users, whether they’re a brand or consumer. If you’re looking to engage with your target audience, Twitter is a good option.
Perks: One advantage of Twitter is its users — they’re active and happy to engage with other users.
Twitter also features a specific audience, which is helpful if people between the ages of 18 to 29 are in your target market.
Demographics: Like Facebook, YouTube features a wide range of users, from 18 to 65 and older. Even 49% of people 65 and older watch YouTube, while almost 83% of 50-to-64-year-olds visit the platform.
Uses: With YouTube, your company can provide users with informational content. A few examples include how-to videos on your products, as well as explainer videos related to your industry or services. These can increase user brand awareness, as well as lead to conversions.
Perks: A notable benefit of YouTube is that it converts more than any other social media platform — even Facebook. That can lead to big gains for your company, especially if you’re offering a high-priced product.
Demographics: This social media platform features a strong female audience, with more than 40% of women
For the age groups from 18 to 64, between thirty and 40% of U.S. adults use the platform, while usage for those 65 and older is 18%.
Uses: Pinterest is excellent for showcasing your product in a non-promotional way. For example, you can highlight the uses and features of your goods. You can even connect with influencers to promote your products further.
Perks: One perk of Pinterest is that users rely on it to plan for future purchases, with one study discovering that more than 85% of millennials use it for that purpose. As a result, you’re connecting with consumers already planning to buy.
At Marcadors, each client is unique. Which is why we create strategies tailored to the needs of each company. Reach out and we’ll help you get your brand exactly where it needs to be — ahead of the rest.
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We have super affordable pricing that is customised to suit your unique business needs.